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Spammers are some of the most irritating and annoying people on earth. They, along with telemarketers, just have a way rubbing me the wrong way. They waste my time and yours by directing our attention to non-revenue producing tasks.
A recent telephone survey of 1,000 adults by the National Technology Readiness Survey produced by Rockbridge Associates Inc. and the University of Maryland’s Center for Excellence in Service revealed that 75 percent of Internet users receive spam daily. The average number of spam messages received per day is 18.5 and the average time spent each day deleting them is 2.8 minutes. The study found that the loss in productivity equals $21.6 billion per year based on average U.S. wages. (Source)
But because spammers know how irritated most consumers are with their practices, they have devised ways of hiding their “identities” and masking the tell tale signs that would immediately earmark them as spam emails and thus spare them from being automatically erased by anti-spam software.
One new method spammers use is by sending emails that is filled with a long series of words that do not mean anything at all. Spammers have discovered that by doing this they can escape the email filters built into anti-spam software. A variation of this is sending spam filled with small images in order to confuse the new optical character technology being used.
Another method used by spammers who use other media aside from the Internet is called vishing wherein spammers will acquire your contact information through regular phishing tactics and then they will call you with a pre recorded message asking for other important information about you.
These are just some of the more recent methods being used by spammers. It can sometimes be discouraging to know that even as various software companies develop ever more powerful anti-spam software, spammers will always think of ways to circumvent its capabilities and deliver their junk on our in-boxes. You can safeguard your personal information and sanity by just being careful about where you use your email address.
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